Industry Insights


Week of April 7, 2017


1-01
YouTube unveils new rules to vet channels who advertise in order to protect brands from appearing next to questionable content

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1-02
Facebook gives agencies more transparency following metrics blunders

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1-03
Snapchat debuts new retargeting-lite, goal-based bidding options to advertisers

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1-04
Like Facebook, Twitter now allows brands to create a chatbot to handle direct messages

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1-05
Facebook to offer a free, light version of “Workplace by Facebook” to smaller brands

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