Week of January 9, 2017
Facebook to expand their “Dynamic Ad” service, allowing brands to retarget users who have viewed products on other brands’ sites or apps as well as their Facebook followers.
Facebook plans to add mid-roll video ads limited to 15 seconds in length to its social platform this year.
Instagram is testing video ads in Stories with select publishers and content creators.
Google will launch automated call extensions in mobile ads starting on February 6th.
At last! AdWords Managed Accounts can now share negative keyword lists across accounts.