Senior Account Manager for The Goss Agency, Dari Mullins, was recently asked to write an article for WNC Woman about tourism opportunities in the Asheville area.
A native of Western North Carolina, Dari has seen Asheville change from a boarded-up downtown area to a thriving center of tourism. How has our city done this? Dari’s answer is simple: a focus on Cultural Tourism. Click through to the article on the WNC Woman website to read how, through appealing to different affinity groups, Asheville has become a center of outdoor activity, beer and food, and the arts.