By Ryan Laffler, Account Manager Two weeks ago, The Goss Agency had the pleasure of visiting one of its clients, Elizabeth City, to present the results from our branding process. Located on the Pasquotank River in Eastern North Carolina, Elizabeth City truly is a gem of Southern charm and culture. The branding process uncovered Elizabeth…
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4 Ways To Attract Millennials To Your Destination
By: Courtney Jacobs, Account Intern Millennials are armed to be the driving force behind the travel industry. They use travel to go on adventures, learn other languages and study. Why are they so eager to travel? This generation was jaded by the recession and now places less importance on saving for retirement and instead values…
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Sustain Your Brand using Instagram and Food
By Courtney Jacobs, Account Intern Brands are constantly looking for ways to engage with consumers on social media. However, one challenge is noticing the trends occurring on various platforms and capitalizing on them successfully before the competition. One such trend that is growing in popularity centers around food. It’s hard to find someone who doesn’t…
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Space: The Final Frontier of Tourism
Space tourism. Not in my lifetime, right? Not according to Jeff Bezos, CEO of Amazon, who believes his space exploration company Blue Origin will have thrill-seeking tourists in space as soon as 2018. Read more about this exciting development here. Learn more about this exciting project here.
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Creative History: Qualla Arts Basket Ad
[mp_row] [mp_span col="12"] Here is how we, “Turn Facts Into Visitation” in an actual campaign. In researching the history of the Cherokee and their culture in preparation of an ad campaign to be designed to transcend all media, we came across a simple fact that might be overlooked by many. After all, the fact was…
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Tourism Notes: Millennial Travel
Millennials are the rising generation, entering the workforce and demanding control of their travel experiences. Many have very specific needs and wants and love to travel. The Millennial generation wants to explore, but they do not want to be told what to do.
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