Cherokee Tremor: Cherokee is a sovereign nation. We designed a "Cherokee Passport" with the cultural story on one side and a map of Cherokee on the other with special promotions within Cherokee among Cherokee partners.
For the launch, we collaborated with the D.O.T. and the Cherokee police and created a roadblock with cones, barriers, and flashing arrows at the exit of the Great Smoky Mountains National Park and entrance to Cherokee land and invited the media. Results were beyond expectation; case history available at this link: www.thegossagency.com/case-historie