The topic of virtual reality seems to be getting more exciting by the day. It started becoming a popular topic in mainstream media over the last couple of years, with phone companies and video games implementing these advancements into their technology. The term “virtual reality” was first used in the 80’s by Jaron Lanier, the…
Read more
New Creative: Alliance AutoGas
By Ryan Laffler, Account Manager Our client, Alliance AutoGas, proudly offers fleet managers across America the ability to convert their fleets to propane autogas, one of the cleanest burning fossil fuels known to man. In creating this digital direct piece, we aimed to create an emotionally compelling advertisement that highlighted this product benefit, contrasted it…
Read more
Some Web Design Trends in 2016
Photo Credit: UXPin By Eddie Maiale, Design Intern Web design trends are consistent in one aspect - They are always changing. You could say it is a living beast on its own. Tackling the beast this year is no different. Trends this year include: moving toward a more minimalist design versus the 3D look, adding…
Read more
Award Series: The Thoms Estate
By Jeff Goss, CEO/Creative Director The heir to a 100-acre estate in the heart of Asheville partnered with GDR (Global Development Resources), our client, for an environmentally responsible development design that paid respect to the property and her father, who established the estate in 1937. Her mother was an artist, as were many in her…
Read more
What is Material Design? (Part 1 of 3)
By Eddie Maiale, Graphic Design Intern Since its debut in 2014 at the 2014 Google I/O conference, you may be wondering, what is Material Design? Well, there are many ways to describe what it is, but let us start from the beginning. Material Design is a visual language created by Google that attempts to synchronize…
Read more
Are Logo Systems the Future of Corporate Identity?
By Chloë Ayres, Head Designer Nike. McDonalds. MasterCard. The marks of these brands are instantly recognizable, virtually worldwide, without even attaching a written brand name to them. Conventional design wisdom would dictate that a brand should pick one mark and stick with it, but is that still the case? In this article on Creative Bloq, Ian…
Read more
Holiday Window Displays
As a visual person, one of the things that I get most excited about when shopping is the holiday window display. Window displays are a wonderful way to entice a shopper on foot to come into your store, and show off the goods that you are currently really trying to sell. However, as with any…
Read more
5 Design Quotes that Provide Inspiration Beyond Design
We had to share these very cool GIF versions of someone of our favorite inspirational quotes that apply to much more than design. We've shared the quotes below, but you'll have to visit...
Read more
Creating a Brand Identity You Can Easily Expand
In this piece for design blog identitydesigned.com, Greg Jewett of Ho Chi Minh-based Rice Creative chronicles the process of visually branding a new business through his work for...
Read more
New Website for Haywood County
We were tasked with creating a new website for Haywood County that highlighted specific elements of the North Carolina Smokies experience into a visually stunning, user-friendly website that shows off all the great assets the county has for both locals and visitors to enjoy during their time in Haywood County.View the Haywood County website at visitncsmokies.com.…
Read more
Printing Press Check an Essential Step
Photo of loupe and blog by our Head Graphic Designer, Fran Stoll The press check has always been an important role for a graphic designer. It is one of the last checks before a job is completed. With the digital age and how advanced presses have gotten, press checks have become less frequent. Recently, I was…
Read more
Design Intern Perspective: Phil Chester
It is very surreal to have finally finished school. Graduating is something that as a student you look forward to so much from your very first semester. You build up so much excitement and anticipation for that day...
Read more
Agency Perspective from Designer Chloë Ayres
I have spent the last few years fighting to make Graphic Design a part of my life. I relished in the few hours a week that I could spend making postcards and newsletters, in between other tasks...
Read more
Design News Roundup
Our May blog series is all about design, so we thought we’d kick things off with a roundup of some of the latest and greatest design news to inspire both us and our readers...
Read more
Eye-catching Creative: The Art of Shaving & Lincoln
Eye-catching print from a recent campaign from The Art of Shaving "Evolution needs a gentle reminder every morning." Strong design with a great use of space and product, with a tagline that lightly tugs at the laugh lines. The TV spot of the season, from Lincoln [embed]http://youtu.be/NcGhLcVqxf0[/embed] There was no doubt in the mind of the…
Read more
New Branding Campaigns Launched for Haywood County, NC, and Paradise Beach Cozumel
Emphasizing Haywood County as a destination for authentic Appalachian culture, The Goss Agency completed a multi-day branding session with the Haywood County Tourism Development...
Read more
